It's hard to say if sub domains
are better for SEO or not because it depends on many other factors. However,
one of the cases when you would benefit from a separate domain is when you have
multiple pages for a single keyword.
Google usually limits the number of search results per domain, unless they are very relevant but this doesn't apply to sub domains. In other words, if you had a domain with sub directories and you have 10 relevant results, most likely Google will show only 2 or 3 of them, while if you had 5 sub domains, chances are 2 or 3 results per sub domain (or 10-15 altogether) will be shown. However, don't take this for granted and don't rush to sub domaining just to trick Google to show more results from your site ‐ this might not work and you will have wasted your time and effort.
Another advantage of sub domains for SEO is that you can put your keywords as sub domain names. This is especially good, if your main domain name lacks them ‐ i.e. if your main domain is healthsomething.com but you have lots of stuff about addiction, it makes sense to create a separate sub domain addiction.healthsomething.com with your keyword in it. Of course, you can do this with sub directories as well but somehow a separate sub domain with your keywords has more weight.
Google usually limits the number of search results per domain, unless they are very relevant but this doesn't apply to sub domains. In other words, if you had a domain with sub directories and you have 10 relevant results, most likely Google will show only 2 or 3 of them, while if you had 5 sub domains, chances are 2 or 3 results per sub domain (or 10-15 altogether) will be shown. However, don't take this for granted and don't rush to sub domaining just to trick Google to show more results from your site ‐ this might not work and you will have wasted your time and effort.
Another advantage of sub domains for SEO is that you can put your keywords as sub domain names. This is especially good, if your main domain name lacks them ‐ i.e. if your main domain is healthsomething.com but you have lots of stuff about addiction, it makes sense to create a separate sub domain addiction.healthsomething.com with your keyword in it. Of course, you can do this with sub directories as well but somehow a separate sub domain with your keywords has more weight.
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